“Launch your business in the right market“
Production & Operations Management Alumnus Andreas Reiser opens up about the importance of the right market and the role of network with other entrepreneurs
Did you already gain experiences before you started your own venture?
Due to a high degree of initiative, I have always worked in a very entrepreneurial way. This has helped, for example, to conduct customer meetings or to prepare offers.
Are there any specific courses or resources that are necessary to become a founder?
Learn what does it mean to be entrepreneurial and what is the best way to prepare the start-up
What was the most significant challenges, and what did you learn from them?
Making the product really ready for the market. This requires a very deep understanding of the customer.
Having as many customer meetings as possible has helped to learn Be grateful for every challenge: it's a chance to get better.
Having as many customer meetings as possible has helped to learn Be grateful for every challenge: it's a chance to get better.
Looking back, is there anything you wish you had known or done differently before launching your start-up?
Launch your business in the right market: There are markets that are very competitive and scaling is difficult. Choose a strong growth market!
What is your recommendation for future founders?
Never start a business alone! Everyone has strengths and weaknesses. Find a founding partner who complements you!
Furthermore network with other entrepreneurs and accept that backlashes will come. Success comes to those who stand up once more!
Furthermore network with other entrepreneurs and accept that backlashes will come. Success comes to those who stand up once more!
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Master in Production & Operations Management
Design & operation of production systems and supply chains is undergoing a change which many companies recognize too late. Students of Production & Operations Management learn to encounter the challenge of striving for global optimum of the value creating chain through up-to-date theory and advanced technologies.
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